Getting to play the newest Call of Duty early during BETA is EVERYTHING to players. But… you need a code to get in.
So, we decided to give the fans what they desire, by dishing out free codes to fans across the internet in the most bombastic way we could think of…
WITH A DOT MATRIX PRINTER FROM 1991,
printing them out for players very… VERY… SLOOOOOOWLY. Live on Twitch. For 6 hours straight.
The stunt was a success gaining over 2.4 million live views. Over 19k live viewers and 49k chatters. Becoming one of Call of Duty’s most watched live streams, and taking the 5th place in all of Twitch.
